The Arizona Chapter of the Insitute of Management Consultants

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You are Invited to Attend
An Innovation Tournament

moderated by: Tom Funk

September 11, 2009

How do your clients identify exceptional, profitable opportunities?

Innovative companies rely not only on a constant stream of ideas for improvements on existing offerings but also the creation of entirely new offerings that will shake up their market and competition, and produce major financial returns. There are many methods for creating, identifying, and processing ideas. But the challenges always remain of how to collect high-quality opportunities, how to sift through them to identify the best ideas, how to calculate likely profitability, and how to overcome risks and take the winning course of action.

Christian Terwiesch and Karl Ulrich, both from the University of Pennsylvania’s Wharton School, provide tools and examples to identify the next big opportunity for your clients in their new book, Innovation Tournaments, Creating and Selecting Exceptional Opportunities.

During this month’s session, Tom Funk, will introduce us to their methods and show us how to be part of an exciting exercise in collecting, analyzing, and selecting innovative ideas for a more effective consulting practice.

The session will walk us through the concept and operation of an Innovation Tournament. You’ll develop insights regarding using this approach to help both your own practice, and your clients.

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