Dave Barnhart

Business Blogging Pros

Dave Barnhart is a Corporate Blogging Strategy Consultant and founder of Business Blogging Pros.

Blogs are the Swiss army knife of communication tools and new uses are being discovered for them every day. Blogs can help you communicate with your employees as well as your customers. Blogs are a great way to record and disseminate news about internal projects. Blogs can actually save you time.

We can help you understand what blogging is and why it is so effective. Just as with every other important new undertaking in your company, your blog must have a well-defined purpose. From that purpose comes strategy. We’ll give you an honest assessment of where blogging might fit in your company and culture. We are experienced in helping companies develop their blogging strategies and if desired, integrated them into the rest of their marketing effort.

Just as you have an email policy, you should also have a blogging policy. We’ll help you develop one based upon industry-standard best practices that will make like easier for your employees and keep you out of trouble.

You undoubtedly already have Marketing and/or PR strategies in place. The conversational, open world of blogs is very different from the command-and-control philosophies of traditional Marketing and PR. We can advise you on how best to include blogging in your Marketing and PR mix. Do you want advice from an experienced professional about leveraging the power of blogging and other social media for your company? We can help.

We can also act as your personal blogging coach. Writing a blog is not rocket science, but the style, tone, and content are very different from the typical corporate communications vehicle. Think of us as your personal trainer. We’ll help you learn to use your blog to effectively connect with your customers, employees, and other stakeholders. And like any good personal trainer, we’ll hold you accountable, but in a fun, enjoyable, and intellectually stimulating way.